Social Media Videos

We were honored to produce a number of social media-optimized explanatory videos for the global brand NIVEA.

The videos provide charming answers to recurring questions such as “Can sunscreen expire?” or “Can you get a tan by eating carrots?”

Surely one of the biggest challenges was to develop a suitable illustration style for a brand whose unmistakable brand image is a key example throughout the world.

We interpret the numerous likes, shares and positive comments as a sign that we were successful.


Client: Beiersdorf AG
Art Direction: MOIN MOTION
Illustrations: Johanna Springer, Philipp Oertel
Animation: MOIN MOTION