Gustavo Gusto

Double delicious commercials for ice cream from Gustavo Gusto

The campaign consists of various spots of 6, 10 and 15 seconds in length and in various formats. Always suitable for the respective medium – from Youtube to Snapchat to numerous screens in the digital out-of-home sector.

When the Gustavo Gusto team approached us, the script was already written. Our task was to bring the creative idea, or rather “The Ice Cream Monster”, to life.

Caramel brownie or rather vanilla caramel? Thanks to the Doppellecker, no one has to make that tough decision anymore. Not our monster anyway. He has not one, but two tongues. We animated them frame-by-frame.

The pack shot. A dynamic transition seamlessly connects the 2D world with the 3D world, in which the pack is deliciously staged with juicy brownie pieces and caramel sauce.

Client: Gustavo Gusto
Animation: MOIN MOTION